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AI Case Studies

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Klarna's AI adoption case — from "replacing 700 people" to "hiring humans again"

Fintech company Klarna declared that its AI chatbot had replaced the work of 700 customer service agents. Within a year, it admitted service quality had fallen and began rehiring human agents. From the results and limits of AI adoption to the pivot to a 'hybrid model', this is a case study with lessons every company should heed.

AI Case Studies· 6 min